Designed as a dynamic identity system, the Lumina Brand System brings static branding to life with fluid motion and refined composition.
Date
Timeline
6 Weeks
Support by
FRAMECRAFT
Industry
Identity Systems
Animation technique is a traditional 2d animation emphasizing on textures and lines.
For Zak’s moves we use rotoscoping, in which we trace over real filmed footage to create life-like motions of the character.
Because of the live-action source material, the audience does not loose touch with the real-life references. The use of rotoscoping aims for a documentary feeling on the film.
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From bold ideas to unforgettable motion, we create digital experiences that inspire, engage, and leave a lasting impression.
Every great idea deserves exceptional execution. Together we combine strategy, creativity, and motion to build experiences people remember.
